Inside the New Huffington Post

The Public Relations Society of America Silicon Valley chapter is busy working on an upcoming event titled Inside the New Huffington Post, taking place Friday, April 15 at the Four Seasons in Palo Alto. It is the next event in PRSA SV’s popular speaker series, "Inside the Newsroom," which provides communications professionals with access to the hottest newsrooms. Last year, Fortune, Forbes, and Bloomberg all opened up their newsrooms and provided access to their editors.

This upcoming event will touch upon a variety of subjects, but will focus on the AOL and Huffington Post deal, how the deal is anticipated to affect the outlet and how it will change the media landscape. Details are below:

Inside the New Huffington Post

Confirmed panelists include:

• Moderator: Cathy Brooks of the Social Media Hour
• Ryan McCarthy, associate business editor
• Adam Rose, media, entertainment, technology and politics
• Taylor Gray, SVP social marketing
• Cindy Murphy, sales director
• Victoria Fine, impact editor (cause-related initiatives)

Date: Friday, April 15, 2011
Time: 3:15-4:15pm Registration | 4:30pm - 5:30pm Panel Discussion | 5:30pm - 7:30pm Networking/Reception, including hosted bar
Location: Four Seasons Palo Alto
Address: 2050 University Avenue, East Palo Alto, CA
Tickets: Early Bird (before 4/10) - $50 PRSA Member, $55 Partner, $60 Non-PRSA Member, $30 Student (limited quantity available).
After 4/10/Door price - $60 PRSA Member, $65 Partner, $70 Non-PRSA Member

Tickets can be purchased here.

Please check back on PRSA SV’s Twitter @PRSASV for more details in the coming weeks and help us spread the word by retweeting our content. If you have any questions, contact Clark Hsu at clark.hsu@edelman.com.

About the Panelists

(Moderator) Cathy Brooks has spent most of her life saturated in media – ranging from print to broadcast and myriad on-line platforms. Today, in addition to blogging for dot429 and The Huffington Post, Cathy hosts The Conversation, a weekly, on-line program that focuses on the ways in which technology is changing our world. Cathy also runs Other Than That, a strategic firm helping companies and individuals navigate the complexities of persuasive storytelling in business.

Ryan McCarthy, a Wesleyan University graduate, is the business editor of the Huffington Post. Since joining in May 2009, Ryan has led reporting in financial reform, the mortgage market and general economic news. In this short time, he has succeeded in helping to launch "Small Business America," a group blog covering the startup world.  Ryan previously worked as a Senior Reporter for Inc. magazine, where he covered startups, venture capital, innovation and management. His writing has appeared in Slate and Wired, among other places. 

Adam Rose serves as the standards editor covering media, entertainment, technology and politics. Prior to his role at the Huffington Post, Adam was a sports editor at LAist and a blogger at the Los Angeles Times. A native Canadian, Adam now lives in Los Angeles and is finishing his master's in journalism at New York University. He remains involved in the Soccer South Bay Referee Association and the Nike Club Run.

Taylor Gray took over as senior vice president of marketing in October of 2010 and is responsible for developing and executing marketing programs for the Huffington Post. Taylor was formerly global head of brand at Reuters and was an associate publisher and global marketing director at Time. He also worked as director of U.S. Magazine Research Services for Reader's Digest Association. Taylor is a graduate of Brown University and now lives in New York.

Cindy Murphy is the director of sales and is based in San Francisco. A top-performing advertising sales manager with extensive digital and integrated sales experience, Cindy attended California Polytechnic State University-San Luis Obispo and Saint Mary's College of California. She was formerly the director of sales for West at Federated Media and advertising director for Cookie Magazine at Condé Nast. Cindy's marketing background includes work at Palm and SGI.

Victoria Fine is an editor for Huffington Post Impact. As a new media journalist, her work has been included in many international publications. Victoria received her master's degree in journalism from Northwestern University and is now a director for the Tiziano Project, a nonprofit to empowering people in conflict zones with new media journalism skills. Fine, author of two noted books, currently resides in Los Angeles.

About PRSA SV's Inside the Newsroom Series
PRSA SV's popular Inside the Newsroom series offers a rare view into the hottest media outlets: Fortune, Forbes, and Bloomberg all opened up their newsrooms in 2010 and provided access to their editors. This unique series provides senior corporate communications professionals (both agency and in-house) with access to the hottest newsrooms. Attendees hear first-hand from media about the inner workings of their environment.